BUS 699 BUS699 Week 4 DQ 2 Impact of General Environment on Multichannel Media Firms
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Ashford BUS 699 Week 4 Discussion 2 Impact of General Environment on Multichannel Media Firms
1. Impact of General Environment on Multichannel Media Firms [CLO: 1]. 1st Post Due by Day 3. Discuss the major environmental developments listed below and their implications in the multichannel media firms, particularly cable television and direct broadcast satellite (DBS).
· Technological changes
• · Sociocultural changes
• · Demographic changes
• · Political and Economic changes
Choose a cable TV company or a satellite television company you or your friends are subscribed to and explain how that company has addressed such changes. Use this week’s readings and PowerPoint presentation to develop your post. Respond to at least two of your classmates’ posts.
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